LECAVALIER FW23
For the second time, the studio conceived and produced the presentation of the brand’s collection LECAVALIER at Palais de Tokyo during Paris Fashion Week . The models walk through craft painted cladding that combines the brand’s visual codes with the feeling of dark alleys that are occasionally lit, reminiscent of a walk through Montreal’s backstreets. The smoke added to the urban and raw elements evokes the mystique of the brand. The elements used are sourced or rented in order to reduce the environmental impact. The entire project is stored.