DESCENTE BLANC Sapporo
We designed a DESCENTE BLANC shop-in-shop at Stellar Place, a shopping mall in Sapporo. While it is the smallest among all the DESCENTE BLANC stores, we took advantage of its relatively wide storefront to display the merchandize effectively by installing a vertically movable hanger bar system perpendicular to the storefront. A stockroom and a fitting room are located in one of the remaining spaces, concealed behind the curtains inspired by construction site gates made of tarpaulin and steel frames. A cash register counter is placed at the other remaining space along with a vertically movable store sign, the first of its kind used at the DESCENTE BLANC stores.